
Your Matcha Start: What do you need as a beginner?
Our Matcha Beginner's Guide provides you with all the essentials and practical tips for the perfect start into the world of high-quality organic Matcha. Learn which products are truly important...
Sencha and Hojicha – Two Sides of Green Tea
Various types of tea such as Sencha, Hojicha, and Matcha play a significant role in Japanese tea culture. Each has its own place and preparation method, perfected over centuries. In Japan, tea symbolizes not only hospitality but also harmony with nature and the changing seasons. The art of tea drinking requires patience and attention – from warming the water to the right temperature to careful preparation and mindful enjoyment.
Whether in everyday life or on festive occasions, tea has a profound cultural and social significance in Japan. It is not just a beverage, but an expression of a lifestyle that values simplicity and tranquility.
Sencha is one of the most popular green teas in Japan and is made by steaming freshly harvested tea leaves. This process preserves the natural flavors and valuable nutrients of the tea leaves. Due to the direct sunlight the plants are exposed to, Sencha develops its typical, slightly astringent taste, which is rounded off by a pleasant sweetness. With us, you will find only organically grown Sencha of the highest quality.
Hojicha is made by roasting green tea leaves at high temperatures, which gives it its characteristic nutty flavor. The roasting effect makes this tea particularly mild and easy to digest. Unlike other green teas, Hojicha contains less caffeine, making it an ideal tea for the evening or for those looking for a gentler alternative.
Similar to Matcha, but still quite different
In addition to the classic leaf tea, we also offer Hojicha in powdered form – similar to Matcha, but with a crucial difference: the fine Hojicha powder is made from roasted tea leaves, which gives it its unique, slightly smoky and nutty flavor. Like Matcha, you can dissolve Hojicha powder directly in water and enjoy the whole tea leaf. However, due to the roasting process, Hojicha contains less caffeine, making it a milder and soothing alternative to Matcha – ideal for relaxed moments in the afternoon or evening.
DELICIOUS ON ONE HAND, GOOD FOR YOU ON THE OTHER.
Unlike Matcha, which is stirred directly into water in powder form, classic teas like Sencha and Hojicha are leaf teas where the leaves steep in hot water. In this preparation, only certain components of the tea leaves dissolve in the water, while the leaves are removed after brewing. This results in a light, fresh aroma and, depending on the tea, different taste experiences: Sencha offers a delicate grassy flavor, while Hojicha develops a pleasantly nutty and slightly smoky aroma due to roasting.
Bio-certified cultivation
Our Sencha and Hojicha teas come from organic cultivation and are hand-picked. Every cup is an experience of pure nature.
Learn moreTraditional manufacturing
The tea leaves are processed with the utmost care and according to centuries-old methods to preserve the full aroma and valuable nutrients.
learn moreSustainability and Quality
Just like with our Matcha products, we also pay attention to environmentally friendly packaging and the use of sustainable cultivation methods for Sencha and Hojicha.
Learn moreSencha is not roasted and offers a fresh, grassy, slightly sweet aroma. Hojicha, on the other hand, is roasted, which gives it a deeper, nutty note and reduces the caffeine content.
Yes, both teas contain caffeine, but in different amounts. Sencha has a moderate caffeine content, making it an ideal tea for the day. Hojicha, on the other hand, contains significantly less caffeine due to the roasting and is therefore perfect for the evening.
For Sencha, a steeping time of about 1-2 minutes at a water temperature of approximately 70-80°C is recommended. Hojicha, on the other hand, can be prepared at slightly higher temperatures (up to 90°C), and the steeping time is 1-3 minutes, depending on how intense you want the flavor.
Yes! Both teas can be excellently prepared as iced tea. For a refreshing cold brew, simply steep the tea leaves in cold water and let them infuse in the refrigerator for several hours.
Yes, all our teas come from organic farming and are produced sustainably. We emphasize the highest quality and guarantee that no pesticides or synthetic fertilizers are used.
Sencha is traditionally drunk plain, and its fresh, grassy notes harmonize best without milk. With Hojicha, however, especially in ground form, there are exciting possibilities! Our ground Hojicha is excellent for making a creamy Hojicha Iced Latte. You can simply mix cold or warm milk – including plant-based alternatives like oat or almond milk – with the ground Hojicha and sweeten to taste. Due to its roasting, Hojicha has a mild, nutty aroma that pairs perfectly with milk, whether in a latte or a warm Hojicha milk drink.
Our Matcha Beginner's Guide provides you with all the essentials and practical tips for the perfect start into the world of high-quality organic Matcha. Learn which products are truly important...
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