Why Matcha

Matcha klumpt? Liegt meistens nicht am Matcha – sondern an der Zubereitung. So gelingt der perfekt glatte Matcha-Latte, warm oder iced.

Ceremonial Matcha ist mild und ausgewogen, Traditional Matcha kräftiger und intensiver, Okumidori zeigt den Charakter eines einzelnen Cultivars, Mulberry Matcha ist koffeinfrei und Hojicha überzeugt mit warmen, gerösteten Aromen.

Wie viel Matcha pro Tag ist sinnvoll? Wir erklären, wie viel Matcha in eine Portion gehört, worauf du beim Koffein achten solltest und welche Menge gut in deinen Alltag passt....

Ceremonial or Traditional Matcha? Find out how the 1st and 2nd harvest differ, what culinary matcha means, and which matcha suits you best.

Want to cut out caffeine but keep your matcha ritual? Discover organic Mulberry Matcha made from finely ground mulberry leaves – completely caffeine-free and just as easy to prepare as...

What does organic mean for matcha? Find out what the EU organic seal guarantees, why organic matters especially for matcha, and what to look for when buying.

Here's how to get perfect micro foam for your matcha latte: prepare matcha correctly, froth milk finely, and use our tips to get perfect results at home or in your...

One cultivar, one harvest, its own character. Learn more about Okumidori, single cultivar matcha, and how it differs from blends.

Not all hojicha powder is the same. Origin, grind, roast level – we explain what really matters and what to look for when buying.

Matcha and Hojicha – both come from Japan, both are made from the tea plant Camellia sinensis, and both have built a loyal community in recent years. And yet they...

Berry season meets matcha season. 🍓🍵

Juicy peach, homemade iced tea and finely whisked Matcha come together here to create a drink we just can't do without anymore.

Fruity mango, creamy coconut milk and finely whisked Matcha come together to create a combination we can't get enough of right now. Refreshing, uncomplicated and a little bit of vacation...

Everything you need to get started – from Matcha starter sets to sample sizes to simple tips for your first Matcha ritual.

Hojicha Latte is what you drink when you really want to treat yourself. Warm and caramelly in autumn, iced and refreshing in summer – and so low in caffeine that...

What exactly is matcha made of? Find out in this guide why it's worth taking a closer look at the many ingredients of this green powder!

Best Matcha: How to find true enjoyment Matcha is far more than just a green trend – it's a treat, a ritual, and a special moment in everyday life. But...

Our Matcha Beginner's Guide provides you with all the essentials and practical tips for the perfect start in the world of high-quality organic matcha. Learn which products are truly important...